Vivo in the third quarter of 2022 The largest mobile seller in the Chinese market have been. This company has won the first place above Apple and Xiaomi brands.
The Chinese smartphone market is the largest in the world, and according to IDathe, the sales trend continued to decline steadily during the third quarter of this year. Total shipments with the sale of 71.3 million units decreased by 11% compared to the same period last year. However, the premium segment saw an average increase of 1.9 percent for the same period and accounted for 22.4 percent share.
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The largest mobile seller in the Chinese market
The top five smartphone selling companies in this country are Vivo, Honor, Oppo, Apple and Xiaomi. As you can see, Apple is the only non-Chinese company on this list. But despite the impressive performance of Vivo, as the largest mobile seller in the Chinese market, the company’s sales have decreased by more than 20 percent compared to last year. A sub-brand of Vivo named IQOO It is considered as one of the key factors to maintain the top position of this company this year.
Honor has also witnessed a 9.1% decrease compared to the same period last year and has maintained 17.9% of the total market share. On the other hand, Oppo has been hit the hardest in this regard. The company lost 27.9% of its sales compared to the third quarter of 2021, but still maintained its lead over Apple with 11.6% of the market share.
But in Apple’s case, it’s actually the only company among the top five to grow in that respect, with an average 2.5 percent improvement in sales, largely thanks to the models iPhone 14 Pro and Pro Max It has been determined. It seems that the premium segment has seen an increase in user acceptance. The last place among the top five smartphone vendors in the Chinese market is Xiaomi, which gained 9% of the market share in the third quarter of 2022 and lost 17.9% of its sales last year.
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